How to Build a Rejection-Proof Platform in 2025
To build an author platform, you need a method that works long term. Discover one method and five steps that will give you a solid author platform to stand on.
Contact Page Dos & Don’ts for Authors
Learn how to create a successful author contact page and form that helps readers and influencers find you and makes spammers leave you alone.
How to Run a Local Book Festival
If you’ve wished for an in-person venue to sell books and connect with readers and authors, find out how starting a book festival can help.
The Strategy Behind Reader Super Magnets
Find out how to make your reader magnet super magnetic to attract your perfect target reader.
What to do When Book Sales Start Slipping
If you want to increase book sales after they’ve started to fall, check out this list of mistakes to avoid and strategies to try.
How to Write Novels Men Want to Read
Explore the reasons why men may not be reading novels published by big publishers. Find out how this product-market mismatch affects male readership.
Are Pen Names Going Away?
There are several great reasons (and several bad ones) to use an author pen name. Find out which reasons still make sense in the age of AI authors and bots.
How to Write for American Readers – An Author’s Guide to America’s Regional Cultures
To write for American readers, you must understand which American readers you’re targeting. Learn how American culture differs by region so you can write what resonates.
From Passion to Print: How to Run an Independent Publishing Company
Learn how running your own independent publishing company compares with publishing with a small house and how you can start your own company.
How to Get Book Clubs to Pick YOUR Book
Authors dream of having a book club pick their book to read and discuss. Find out how to make your book book-club-friendly.
Good Brands Vs. Big Brands
Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.
The Amazing Power of Reader Surveys
Find out why and how creating a reader survey can improve and transform your writing and relationship with readers.
How to Find Your Timothy
One person’s opinion about your book is more important than anyone else’s. Discover who it is and how to find them before you publish.
Why Many People Are Afraid to Buy Books (Marketing Psychology)
Find out how a powerful marketing tool of loss aversion can be an ally for authors and not an enemy of sales.
How to Successfully Market a Children’s Book
Learn the innovative and old-fashioned ways successful authors market a children’s book to kids, parents, teachers, and librarians.
